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New regional adoption agency "Adopt East" launches to recruit adopters across the East of England

15 October 2020

Today marks the launch of Adopt East, a regional adoption agency which has been established to recruit adopters across the East of England.

Adopt East will work across local authorities in Southend, Thurrock, Essex, Suffolk, Norfolk, Hertfordshire, Bedford and Luton to find families for children who are waiting to find their forever home. Adoptionplus, Barnardo’s and Adoption UK are also part of the partnership.

The Adopt East alliance will deliver the highest quality adoption service to children and families throughout the region by bringing together the expertise and skills of all its partners.

The partners of Adopt East offer a wealth of specialist skills at all stages of the adoption journey and the alliance allows them to bring this together to provide a strong central support for all families going through the adoption process.

The scale of the organisation means that adopters will have access to a larger number of children waiting for adoption and this will help partners to match children with the right family for them, at the earliest opportunity.

Adopt East is committed to providing good quality adoption support services to support all families with their adoption journey. We are able to do this by combining the wealth of experience across Adopt East in supporting adoptive children.

Sarah Johnson, Executive Head of Adopt East said; “We are excited to launch the Adopt East alliance in line with Department for Education guidance. We are doing this as there are large number of children where it is increasingly difficult to find loving homes for. By working together, we will be able to recruit a larger and more diverse collection of adopters going forward. We have a wealth of expertise across the eastern region and bringing this together will enable us to match more children with their families.”

Councillor John Fisher Cabinet Member for Children’s Services said;

“Whether you are single, in a same sex relationship, are living in rented accommodation or own your own home, have a pet or have a disability – please don’t rule yourself out - all we see are potential loving adoptive parents.

I urge anyone who has been thinking about adoption, that they make contact and speak to our friendly team who will be able to talk to you about what adoption might mean for you and start you on your journey to giving a child their forever family.

Adopt East is great news for Norfolk as it will mean we can draw on expertise and skills from across the whole region to help us to find the right families for our children.”

To find out more about the Adopt East Alliance visit

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