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Norfolk rural strategy

Norfolk County Council supports the work of the Norfolk Rural Strategy Steering Group, a partnership across private, public and voluntary sectors which is committed to promoting and assisting inclusive economic and business growth in rural Norfolk.

Since 2013, the Steering Group has overseen the writing and delivery of a rural strategy for the county.  View the current strategy: Strong Roots: New Growth Norfolk Rural Strategy 2017-2020

The next 3 years

We are now producing a new strategy for the next 3 years (April 2021 to March 2024) to address the challenges and opportunities rural Norfolk faces today.

Our vision is to achieve inclusive, sustainable rural areas which provide Norfolk's residents with a high quality of life through a dynamic economy, vibrant community and health natural environment.

The principles underpinning the draft strategy are to:

  • Be ambitious for rural Norfolk, so it delivers quality of life for all age groups
  • Make the case for rural Norfolk to decision-makers at every level - from district to national
  • Ensure businesses, communities and partners have access to the data and evidence to make the case for investment in rural Norfolk
  • Learn from other areas and build on successful models of rural development elsewhere

How you can help

We're very keen to hear your views on the strategy's themes and priorities - as well as your ideas for projects and programmes to help deliver our vision.

Between 12 February and 19 March 2021 you can view the draft 2021-24 strategy and complete the questions on our consultation hub.  You can skip any questions you don't want to answer, or that aren't relevant to your area of interest.

If you want to submit additional documentation to support your response - such as a report or case study which could help make the case for investment - you can email it to

We'd love to hear from you to help shape the future of rural Norfolk.

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